Data-driven design
Born out of the tech communities of Silicon Valley and Toronto, Watson is the product of deep research into how professionals actually use their bags. We watched and interviewed hundreds of people using backpacks from San Francisco startup offices to New York coffee shops. The result? A user experience that’s intuitive and a powerful upgrade to the everyday carry.
Instant access to what you need, when you need it.
Zero to working in seconds
Our revolutionary push-to-open design allows you to open your bag with one touch and no chance of zippers getting stuck. The bag stands proudly on it’s own and you can see everything inside at a glance.
Kick off you productive day in just one click.
Instantly organized with dedicated copmartments
No need to worry if you’ve packed everything or where to find things that you really need, just make sure every pocket is filled
On-the-go access
Grab your keys, wallet, and even charge on the go.
All without removing your bag.
Preserve your gear & peace of mind
Watson’s hard shell architecture protects your gear from the elements and intruders.
Drop protection
A light, semi-flexible interior shell protects your valuables form bumps and drops.
Theft prevention lock
Secure valuables from strangers with a discreet slider lock
Waterproof
Liquids remain outside thanks to waterproof ballistic nylon and a solid interior shell. Plus, the opening edges are lined with silicone for a watertight fit.
Enabled by hardshell architecture
A little innovation goes a long way.
Our hardshell technology unlocks dozens of features that no other bag can do.
Dedicated compartmetns
After countless hours watching people use their bags, we've created an intuitive design that puts your items exactly where you need them. From your wallet and keys to on-the-go power, it's all organized.
Superior quality materials
Your bag will only last as long as the materials it's built with. For this reason, we spent months testing the most durable, resilient, and innovative components.