Born out of the tech communities of Silicon Valley and Toronto, Watson is the product of deep research into how professionals actually use their bags. We watched and interviewed hundreds of people using backpacks from San Francisco startup offices to New York coffee shops. The result? A user experience that’s intuitive and a powerful upgrade to the everyday carry.
Design Backed by Research
We watched hundreds of people using their backpacks to create the optimal layout. We stand proudly behind our data-driven design.
1. Fragile items like sunglasses are protected up top
2. Work set-up in the main cavity - everything you need in one place.
3. Quick-draw items accessible while wearing.
From Zero to Working in Seconds
Compartments designed around your daily routine. No more rifling through various pockets - everything you need for work is easily visible and accessible with one touch.
Dedicated Pockets for Your Gear
+ Laptop (up to 15" screen size, Apple or other)
+ Tablet (up to 12.5" x 9")
+ Charging brick
+ Noise-canceling headphones
+ External battery
+ USB cables
+ Ear buds
+ Small items like USB sticks
+ Pens and stylus
Lockable Access Buttons
Peace of mind is knowing your items are secure. Watson locks with a discreet slider.
Slim, Light, Essential
Built for everyday items plus a little extra.
Dimesions: 17" x 11" x 6.5"
Quick Access Pockets
Grab your keys, wallet, or phone - all without removing your bag.
Meditate, Caffienate, Hydrate, Repeat
Liquids and electronics don't mix. The exterior bottle holder prevents disasters and disappears when not in use.
Always Be Charged
Never miss an important call again. Charge on the go by connecting your external battery through the back pocket.
Safe and Sound
No more scratched lenses or tangled wires. Store your sunglasses and items of importance in the protected upper compartment.
Watson stands upright on it's own, giving you instant access throughout your day.
An ultralight hardshell protects your gear while durable fabrics keep your backpack looking like new for years.
Comfort is Key
NASA memory foam creates the perfect fit while suspended air mesh allows optimal airflow.
TOP PERFORMERS WHO HAVE BACKED WATSON